A good website design can help a business stand out in the online world. It should be aesthetically pleasing enough to attract visitors. To achieve this goal, web designers often seek inspiration from a variety of sources.
Sci-fi-inspired designs catch the eye of visitors and help brands stand out in a crowded space. Other examples include Cinemagraphs that animate as viewers scroll.
Gradients
Gradients are a great way to add depth and color to your website design. They can also be used as a background for images and as overlays for text. In addition, they can be used to create a more dramatic look for your navigation bar and other elements. Gradients can also be used to highlight important information on your site, such as links or call to action buttons. It is important to choose the right gradient colors for your site. If you use too many, it may create an overcrowded look that can overwhelm your visitors. You can also experiment with different gradients to find the one that works best for your site.
A gradient is a visual technique that gradually transitions from one color to another. It can also be used to simulate distance, atmosphere, volume, and curved or rounded forms. Whether it is used as an image background, overlay, or even on a polygonal shape, this design element is sure to grab attention and be noticed by your visitors. Choosing the right gradient can be challenging, but there are some simple rules to follow. First, determine your light source. This will help you decide what areas of your design should be darker or lighter. Then, select a linear or radial gradient. Linear gradients are ideal for square or rectangular shapes, while radial gradients work better on round or circular ones.
The website of Axiom Retail Energy uses a green-based gradient to create a dynamic abstract background. This gradient is a perfect fit for this company’s website because it suggests growth and dynamism. Other companies can benefit from using gradients in their websites as well. They can use soft colors to evoke a positive mood, or they can choose more vibrant shades to increase their brand’s visibility.
Parallax animations
Using parallax animations is a great way to make your website unique and engaging. They can be used to present a story or simply create an eye-catching effect. They are also a great option for websites that don’t want to use video or other high-loading elements, as they can be used on desktop and mobile devices without affecting load times.
Creating a parallax effect on your website will attract visitors and make them stay longer. This will help you lower your bounce rate and improve your average time on page. But parallax effects can get boring and repetitive after a while, so you should limit the number of them on your site.
A parallax animation can add depth to a flat image and make the object appear three-dimensional. It can also be used to draw attention to important information on a website. This effect is popular with mobile apps and has been used to create animations that are both entertaining and informative.
Many websites are utilizing parallax scrolling to tell a story. More Milk, for example, uses horizontal scrolling to show how its milk is made. The design is a fun way to explain the benefits of its product and encourage people to buy it.
Another example is the website of Heco Partners, which shows how its data analytics services can benefit businesses. This design is incredibly creative and makes good use of multiple parallax effects, such as the movement of fruit images on the screen.
Some parallax designs are too busy and may slow down a website’s speed. They can also be difficult to navigate on mobile devices, so it is important to ensure that the user experience is consistent across all platforms.
Text-heavy designs
Content-heavy websites provide a wealth of information to users, but they must be designed in a way that’s easy to navigate and understand. By using a variety of techniques, including straightforward navigation, content grouping, and logical hierarchical structures, web designers can ensure that their sites are well-organized and easily accessible.
One of the most common trends in web design is large typography. While this style can be visually overwhelming, with the right font selection and clever use of color and height, it can also look elegant and sophisticated. This is especially true when combined with modern technologies like parallax and animations.
Another popular trend in web design is the use of abstract art elements. These can add a unique visual element to any website while expressing a brand’s personality and values. These elements can be used to complement a simple layout or to create a more complex, interactive experience.
A navigation menu is an important aspect of any website, but it can be difficult to make it stand out. By using a custom design, you can turn the navigation bar into a focal point of your site and create an engaging user experience. For example, Virgil Abloh’s website features a bold, striped design that makes the navigation bar stand out and draws attention to important information. A good way to improve your navigation is to include a search box, which can help users find what they’re looking for quickly and efficiently. You can also use a filter feature to narrow down search results, which is useful for sites with extensive content. This will save time and effort for your users, and it’s a great way to increase engagement.
Abstract art elements
In the world of art, abstract works have become popular because they free them from representational forms. They can be anything from uninhibited paint splatters to rigorously formal geometry. However, abstraction can also be a powerful tool for web design. It can transform a website or work with the existing design to create a cohesive aesthetic.
When creating an abstract design, it is important to focus on one area that draws the most attention. This area is the center of interest and should be placed at one of the intersections created by the lines of a tic-tac-toe grid. This technique will help the viewer follow the flow of the design and navigate the site easily.
For e-commerce sites, abstract art can be used to direct the viewer’s attention to products and encourage them to take action. For example, Supima uses a compelling visual as its hero image and calls-to-action to raise awareness about endangered animals. The website’s sleek layout and minimal design also accentuates the importance of its message.
For corporate services websites, abstract art can be a great way to convey a sense of intellectualism and professionalism. For instance, a design agency could use abstract shapes and textures to add flair to its logo and brand colors. In addition, abstract images can provide a modern and energizing aesthetic for architecture and design studios.
The internet is a great place to find inspiration for your next project. You can search for designs by type, industry, or even color. Some of the best sources for inspiration include Pinterest, Behance, and Designspiration. These websites offer endless scrolling feeds of design and photography inspiration that can spark ideas for your own site.
Navigation menus
Navigation menus are essential for websites that want to optimize user experience. A well-designed nav bar will make it easier for visitors to find what they are looking for and navigate around the site, leading to higher conversion rates and more organic traffic. To design an effective nav bar, consider your unique audience and the content you need to organize. A few key points to keep in mind include:
One type of navigation trend that is becoming increasingly popular is a full-screen menu, which is displayed when users click on a hamburger menu icon or other button on the page. This style of nav bar can feature drop-down options for a variety of content, including pages, posts, and more. This type of navigation can be a good option for businesses that want to give their website a more modern look and feel.
Another popular menu style is a nested menu, which shows links to different sections of the site. This can be useful for websites that have a lot of information and need to organize it into categories to help visitors find what they are looking for. Designer Same Goddard uses a nested menu for his portfolio, which features thumbnail images of each project along with the year and name of the project.
When choosing how many items to include in a navigation menu, it is important to remember that people have the best memory for the first and last item of a list. This is a great way to drive visitors to the most important pages on your site. For example, if you have a clearance section, place that in the first position of your nav bar so it is easy for users to find.